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Irish tech whiz firm among UK's fastest

Tuesday, September 25 10:22:24

Mobile advertising network company, MobileWebAdz, founded by Kerryman Kieran O'Keeffe, has been recognised by the Sunday Times Tech Track 100 as the fourth fastest growing technology company in the UK.

The company, which specialises in the field of mobile internet advertising displays an incredible 18 billion adverts per month across mobile websites in over 200 countries, positioning it within the top ten companies in the world in this market sector.

With a staff of 38 and headquartered in London, the company's main markets include Europe, the USA, South East Asia, South America and the Far East.

Led by Kieran O'Keeffe MobileWebAdz has expanded rapidly opening seven offices in Tokyo, Mumbai, Capetown, Manila, Phoenix and San Francisco.

With revenues of approximately E30m for 2012 representing a fourfold increase in just less than two years, Kieran O'Keeffe is eyeing further expansion in Brazil and South Korea extending their marketshare in South America and the Far East.

"We thought to ourselves we were doing well but it's great to be told we are doing well. It has been tough getting to this point as we like every start-up had a number of lean years while we developed our technology. Our Company has ridden the mobile internet wave that really started with the launch of the iPhone in 2007 and has been further spurred on by the increasing popularity of smart phones. Our aim now is to push on and hope to become one of Europe's tech successes."

"The mobile internet is one of the fastest expanding business areas in the world and capitalising on this sector has become a major industry. None of which is surprising when you consider there are 4 times as many phones in the world as PCs. Looking at the mobile advertising segment alone Silicon Valley sources are projecting growth from a E5bn market in 2012 to E18bn in 2016. The fanatical response by consumers to the iPhone 5 is a ringing endorsement of the exploding growth of the mobile internet advertising market," said Mr O'Keefe.

Looking ahead MobileWebAdz aims to generate E100m per annum in revenue by 2015 and is tentatively exploring options for expansion of operations into Ireland.