Thursday, February 07 11:06:11
Sky Ireland today entered the "triple play" market with the launch of its new home broadband and telephone service.
In addition, Sky is offering totally unlimited broadband so customers can use the service as much as they want whenever they want without being subject to usage caps.
The launch comes after Sky earlier rolled out Sky On Demand and Sky Go, allowing customers to stream or download content to their TVs, computers, tablets and smartphones.
The company is offering two services to customers: Sky Broadband Lite, which caps usage at 2GB; and an unlimited package aimed at users of video services such as on demand TV.
Both options are offered with the Sky Talk Freetime calls package as standard which includes unlimited evening and weekend calls to local and national landline numbers in the Republic of Ireland or customers can choose to upgrade to the Sky Talk Anytime calls package, which includes unlimited calls to local and national landline numbers in the Republic of Ireland and Northern Ireland, and calls to 20 international destinations including the UK, USA, Australia and Canada at any time.
Pricing ranges from E30 to E47.50 per month (inclusive of line rental) depending on which combination the customer chooses.
Launching the new services, JD Buckley, Managing Director, Sky Ireland said: "We're delighted to be bringing more choice and value to customers. Just as we have innovated in TV, so too are we innovating in the value, quality and simplicity of our communications services. We are offering customers a truly unlimited broadband service they can use as much as they like, whenever they like - all at a great price. It also means delivering the best customer service, directly from our Dublin base."
"And simplicity is also crucial. Our research shows that 40pc of Irish people find it difficult to understand what's included in their package when shopping around for broadband, so we're confident that they'll respond to our easy to understand offering."
Sky's home broadband and calls services are available to 90pc of the population, delivered via a wholesale partnership with BT Ireland, and offer download speeds of up to 24Mb per second. Sky Broadband Lite and Sky Broadband Unlimited are available to around 70pc of Irish homes. Outside Sky's network area, a further 20pc of homes can receive Sky Connect Lite and Sky Connect Unlimited, which are available from E40 to E57.50 per month.
By Joe Downes