Tuesday, August 13 10:31:24
Irish online TV platform, Aertv, has seen an increase of over 140pc in traffic on its service for the first half of 2013, compared to the same period last year.
Aertv has also seen its service hit the 3 million unique visitor mark. The service, which is approaching its second birthday in October, has brought over 200 events live online and is leading the way in TV and Online convergence in Ireland. Aertv streamed programmes were viewed in 159 countries around the world in the first half of the year.
Over 50 million minutes have been consumed on Aertv since January of this year with over 500,000 streams and 225,000 unique visits per month. The online TV platform currently offers all of the Irish terrestrial channels for free on its basic package with consumers able to access additional premium channels, including the BBC channels, on Aertv Plus for E5.99 per month.
The most popular programmes on Aertv in the first half of the year were original content - such as the world record breaking Riverdance performance, A Night for Christy and The St. Patrick's Day People's Parade. These programmes were streamed on Aertv to a global audience. Outside of Ireland and the UK, the top five audience numbers were in Germany, France, the United States, Brazil and Australia. Particularly successful has been the station's Gathering Ireland Channel with viewing figures for the channel having surpassed figures for TG4. The next live event streamed on the service, in association with The Gathering, will be the Rose of Tralee Parade on August 17th.
Philippe Brodeur, director of Aertv said, "We are delighted that our service continues to grow in popularity with both Irish and international audiences. We are particularly happy that our original content has proved so popular. One third of all our streaming is happening on mobile devices. We believe that this is a key growth area and we are looking forward to launching apps for iphone, ipad, Android and smart tv's over the course of the Autumn. This will make it even easier for people to access Aertv content."