Friday, September 06 12:33:06
Irish consumers online spend is expected to grow by 16pc per year between now and 2016, but action is needed if Irish businesses are to benefit, according to Dublin Chamber of Commerce.
The business organisation welcomed today's roundtable discussion on e-commerce between the Taoiseach and retailers and said that the prize of trading online is too big to ignore.
Gina Quin, Dublin Chamber's Chief Executive said, "It is very encouraging that the Taoiseach is beginning to engage with businesses on this important issue. Dublin Chamber has a vested interest in helping Irish businesses to trade online. Through our 'Activating Dublin' programme, we have been working with Google, PayPal and Facebook on a pilot initiative to provide SMEs with the support and expertise they need to begin trading online. The results of this pilot will be presented to Government in the next few weeks. We hope it will provide them with the template for a national programme to support and encourage more Irish businesses to engage in e-commerce."
Irish consumers currently spend about E3.7bn per year online and it is expected to grow to E5.7bn by 2016. However, only a quarter of current online sales goes to Irish businesses, and only 23pc of Irish SMEs are trading online. International research shows that SMEs who adopt online trading grow twice as fast and export twice as much as their offline competitors.
Ms Quin concluded, "Activating Dublin is a joint initiative of Dublin Chamber of Commerce, Dublin City Council and other individuals from the private, public and social sectors. Our overall aim is to generate growth and employment in the Dublin region. Supporting businesses growth through selling online is critical to achieving this."