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Dublin's Lucidity Digital rebrands

Friday, July 18 15:16:54

Dublin-based digital agency, Lucidity Digital, has rebranded to Isobar, following the acquisition of the company last year by Isobar's parent company Dentsu Aegis Network.

The team at Lucidity Digital will join Isobar's 3,000 staff in 66 offices across 41 markets world-wide.

Announcing the arrival of Isobar in Dublin at a launch event last night, Robert Horler, CEO, Dentsu Aegis Network Northern Europe said: "We are excited to be expanding Isobar into the Irish market. We are fortunate to have superb digital pioneers joining our leadership team in Dublin."

"Through the launch of Isobar Dublin we're bringing our "borderless thinking” to Irish clients, and to international clients that operate here. We believe that the addition of Isobar in Ireland will play a significant role in the future development of our company.”

For more visit: www.businessworld.ie