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Dublin's GameAccount in US casino deal

Tuesday, July 22 11:07:06

GameAccount Network, the Dublin listed developer and supplier of enterprise-level B2B gaming software and online gaming content, has entered into a partnership with Parx Casino in the US.

The deal will see the Irish company launch a Simulated Gaming online experience for new customers and existing patrons.

Parx Casino is owned by Greenwood Racing and comprises a major thoroughbred racetrack and casino property in Bensalem, Pennsylvania in the US.

Parx is the market leader in Pennsylvania with a 30pc share of the five-property eastern Pennsylvania casino market.

It is expected that GameAccount Network and Parx Casino will launch a Simulated Gaming website in the fourth quarter, subject to customary approvals.

GameAccount Network chief executive Dermot Smurfit said: "2014 saw the launch of Simulated Gaming in the United States and Parx's selection of our unique Internet gaming service is further validation of the monetisation model, the underlying strength of our regulation-ready Internet Gaming System, the promotional capabilities of our back office and relevant appeal of our widening gaming portfolio."

For more visit: www.businessworld.ie