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Continental Tyres back women's soccer

Wednesday, August 20 15:42:40

Continental Tyres and the Football Association of Ireland (FAI) have announced a partnership that will see the German manufacturer become an official partner of women's football in Ireland.

In addition to becoming the main supporter of Irish women's football, Continental has been named as the title sponsor of the Women's National League which will be rebranded as the Continental Tyres Women's National League.

The company will also lend its name to the Continental Tyres Women's FAI Cup, the Continental Tyres Women's Senior FAI Cup and the FAI's Elite Camps that foster the development of emerging football talent. The Continental Tyres Women's National League new season kicks off on this Sunday.

Guy Frobisher, Continental Tyres Marketing Director for Region North, said: "Continental has a long history of supporting football at every level from senior international through to club level and right down to grass roots and community football programmes, so we are delighted to extend that support to Ireland by becoming the official partner of women's football here".

Continental Tyres has been an official sponsor of the FIFA World Cup and the UEFA Euro Championship and is the official partner of women's football in England and title sponsor of the Continental Cup.

"Just as in many countries across Europe, women's football in Ireland is a booming strand of the sport and we are keen that our support will reach out to new players at the community level so as to encourage more young girls to get involved", said Mr. Frobisher.

For more visit: www.businessworld.ie