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70% of Irish believe staycations are overpriced

Written by Robert McHugh, on 20th Jun 2023. Posted in Ireland

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A new survey from Aviva has found that 7 in 10 (70%) Irish people believe Ireland does not compete in terms of costs when compared to travelling abroad.

The findings from a survey of 1,000 people nationwide carried out by iReach Insights on behalf of Aviva Insurance Ireland DAC (Aviva), point to widespread public opinion that Ireland does not offer value for money as a staycation destination. 

Despite the increased cost of air travel over recent months, 55% of Irish holiday makers still plan to travel abroad this year, with only a quarter (24%) halting any overseas travel plans due to high airfares.

Affordability Concerns

People in Dublin were most likely to travel regardless of the weather, with 1 in 2 (50%) people stating as much - significantly more than any other region in Ireland.

Young people aged 18 to 24 have the largest appetite for travel with three-quarters (75%) claiming that increased costs will not hamper their trips abroad.

The survey also shows that almost one-fifth (18%) of respondents will not be able to afford a holiday at all this year.

'Reduced Demand'

“While inflationary pressures on air travel might make it an unattractive and/or unaffordable option for some people, our survey suggests it is unlikely to take a significant knock this year in terms of reduced demand," said Billy Shannon from Aviva.  

"Whether people are determined to travel overseas for the sun and a change of scenery, or they are simply choosing a holiday they believe offers better value than those available in Ireland is unclear."

Source: www.businessworld.ie


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