Enterprise Ireland has this week launched a second ‘Enter the Eurozone’ programme for Irish business. The programme is designed to accelerate Irish export growth to the Eurozone as a key Brexit response.
Enterprise Ireland client exports to the Eurozone grew significantly in 2019, increasing by 15% to €5.6bn, which the group says reflects the strong growth opportunities for Irish companies in the Eurozone, now the second largest export market for Enterprise Ireland client companies.
The ‘Enter the Eurozone’ programme aims to open Europe’s doors to ambitious Irish exporters who currently have no significant presence in the Eurozone market.
Delivered in partnership with the European School of Management and Technology (ESMT), Berlin and Galway-based IMS Marketing, the programme gives each company access to key industry experts who will act as business advisors. The key objectives for the businesses taking part in the programme include developing a market entry plan and targeting a first significant contract win in a Eurozone market.
Launching the programme, Minister of State with responsibility for Trade Promotion, Digital and Company Regulation, Robert Troy said, "Supporting Irish companies to grow their international business, navigate the challenges of Brexit and Covid-19, while seizing the international exporting opportunities is of vital importance. Many companies began this year in a resilient position on foot of strong 2019 export performance."
He added, "However, this resilience is being tested. This programme is one of many resources designed to support Irish business and provide the necessary tools and skills to Irish companies to maximize the trading opportunities on our doorstep."