The Irish Independent has today reported a new Irish unit is being established by Scandinavian airline, SAS which is expected to employ 40 people in Dublin by the end of the year.
The headquarters of the new SAS leisure-focused operation are in Ireland but it will also have bases in Spain and London.
It's likely to carry 2 million to 2.5 million passengers in its first year, based on a load factor of between 75% and 80%, CEO Mikael Wangdahl told the Irish Independent.
SAS confirmed plans for the new Ireland-based unit last month claiming that the decision to establish the new operation here is a result of intense competition in Europe's airline market and rising demand for leisure travel.
Mr Wangdahl said that the hiring process has begun for a full-time CEO for SAS Ireland and about five other senior executives. He met Minister of Jobs, Enterprise and Innovation, Mary Mitchell O'Connor yesterday - but said SAS Ireland will not receive any government financial support for setting up its operation here.