Puro have opened their first store on Wicklow Street in Dublin today.
The men's fashion store offers a range of styles that fuse both modern and urban looks. It also houses collections from world-renowned labels such as Lab Pal Zileri and Joop!
Italian designers Roberto P luxury, Costumein, Paul Memoir and the hand-crafted shoemaker Gold Brothers are brought together to form a colourful array of fashion-forward styles in Puro's minimalist store.
Puro say these will be alongside Italian shirt designers, Alessandro and Marco from the shirt emporium Campomarzio, as well as Andrea Neri, a suit and jacket manufacturer.
The store hopes to offer the highest quality Italian fabrics that are hand-cut by award-winning master tailors in Rome and Tuscany respectively.