Within the work place it is important that each member of your staff represents the business and the qualities that you stand for. Uniform is often the first thing your customers and clients will see when they spot your employees, showing just how important it is for your employees’ uniform to stand out. There are many ways to make your brand stand out on your staff’s uniform, and this can be done by incorporating a bright colour theme, adding embroidered patches of the company’s logo, and an overall professional look. Here, we’re taking a closer look at how to make your employee’s uniforms stand out, and why this is important for your business.
The Brand
Each business has a recognisable brand, whether it be a recogniseable colour theme or a specific brand logo which work together to help make the uniform your employees are wearing stand out. This needs to be implemented from the start.
By having a strong colour theme which each member of staff must wear, which relates to the colours of your logo, you are able to create a a clear link between the brand and the employees within the franchise. Not only does this help to increase the professionalism of your brand but it also allows the employees to be recognizable within the workplace. A bright colour theme will help to make the uniform stand out as colour is often key to the overall branding of a business.
Unity within the workplace
A uniform can also work within a business to bring all the employees together, which is key as it gives your employees a sense of unity in the workplace. If the brand has a strong logo and a recognizable colour theme it means that it is easier to distinguish co- workers from general members of the public. Having a uniform within the workplace also helps the workplace to feel more professional and signifies togetherness not only between the co-workers but also the brand as a whole. Behaviour and the dresscode of the employees will determine the way in which the company is represented.
Practicality of the uniform
Another key point to consider when creating a uniform is to make sure that the uniform is practical. An example of this is resturant staff; the front of house typically wear a uniform with a simple black and white colour theme, which represents the company’s overall brand and aestetic, however the behind-the-scenes staff are likely to wear chefs uniforms, which enable them to complete there job effectively. Although each uniform is different in order to cater for the opposing career requirements, each employee is still able to stand out due to the colour theme and embroidered patch.
Text
Finally another important aspect of making the uniform stand out is to have the brand’s typeface exactly the same across each uniform. This level of continuity helps the brand to become easily identifiable. The choice of typeface is key to making sure the brand and its employees stand out.
There are a broad number of ways in which you can ensure that your employee’s uniform stand out. With the ability to produce an air of professionalism, while maintaining unity amongst the workplace, a recognisable uniform is imperative.
