It was announced today that Magners Irish Cider will continue a four year extension of the partnership with Celtic Football Club which will see their backing of the Scottish Champions run until the end of season 2019/20.
 
The cider brand will continue to feature on the famous green and white hoops, in a partnership that will cement Magners’ backing of the Scottish Champions over a seven year period. Magners will adopt a new position across the shoulders on the back of the jersey from the start of the 2016/17 season. The Magners name will also continue to appear on the clubs training kit.
 
Celtic Chief Executive, Peter Lawwell today commented, "Today’s announcement is great news for both the Club and our fans and means we will enjoy at least a seven year partnership with Magners, a magnificent brand and a strong and passionate supporter of both the Club and our charitable dimension."" 

He added, "As Champions of Scotland and one of the world’s great football clubs, Celtic continues to be a highly sought after partner for many major brands such as Magners. As we aim for our fifth consecutive title we are very pleased to be able to make such an important announcement of long term continued support and partnership, something which is highly positive for the Club as we look to next season and beyond."

Source: www.businessworld.ie