SuperValu announced today that it plans to open three new stores and create 210 jobs in 2018. The announcement was made at its national conference in Killarney today where the grocery retailer revealed that it recorded sales of €2.7 billion in 2017, a new sales milestone for the brand.
In addition to the three new stores, SuperValu also announced that 50 revamps will take place across its store network as part of a €40 million investment programme in new stores, revamps and online capability. This brings the total investment by SuperValu retailers in store openings and revamps to €110 million since 2016.
In addition to its store expansion plans, SuperValu also updated its retailers on its commercial strategy for 2018, with the grocery retailer focusing on delivering the best combination of value, customer service and quality fresh food in the market. SuperValu has made a strong start to the year by delivering over €9 million in price cuts across hundreds of products in its Own Brand range, which won 31 Great Taste awards in 2017 – more than any other retailer.
The grocery retailer will also continue to build upon the success of its Food Academy programme, which now has 350 participating Irish food producers. The level of retail sales that Food Academy has achieved has helped these emerging companies to create a combined 1,500 jobs. The initiative has also helped to solidify SuperValu’s Irish food credentials, with the grocery retailer supporting over 1,800 Irish producers – more than any other grocery retailer.
Speaking at the SuperValu national conference in Killarney, SuperValu Managing Director, Martin Kelleher said, "Despite a highly competitive grocery market, SuperValu continues to grow and our focus for 2018 will be to build on this momentum by continuing to deliver the best combination of value, customer service and quality fresh food in the market. By differentiating ourselves from the competition, particularly through our unrivalled commitment to Irish suppliers, SuperValu will continue to be a destination shop as we have products on shelf that cannot be bought elsewhere."