It was announced today that SuperValu recorded a new sales milestone of €2.724 billion in 2018. The retailer also announced plans to expand its network by opening three new stores in 2019, creating 210 new jobs in the process, and revamping 30 additional stores as part of a €30 million investment programme.
Supervalu say a key trend in 2018 was the continued growth in SuperValu’s online shopping service, with 25% year-on-year growth in online sales and an additional 26,000 new customers using the service. The retailer also invested substantially in its Real Rewards loyalty programme, with membership growing to 1.2 million people.
Speaking at the SuperValu conference in the Great Southern Hotel in Killarney, Co. Kerry, SuperValu Managing Director, Martin Kelleher said, "We continue to build on our food leadership credentials and further establish SuperValu as a destination shop by responding to consumer trends and shopping requirements both in-store and online."
He added, "We plan to build our momentum in 2019 with a €30 million investment programme, which will see three new stores opened and an existing 30 stores revamped as we continue to rollout new shopping concepts such as Vegetarian and Vegan zones, new salad bars and health and wellness aisles, adding both theatre and on trend ranges for the new shoppers evolving tastes."