Home > Technology > Snapchat Irish usage per capita is highest in the World

Snapchat Irish usage per capita is highest in the World

Written by Robert McHugh, on 16th Feb 2017. Posted in Technology

article headline

Snapchat usage in Ireland is higher per capita than all other countries worldwide according to a new report by Connector.

Connector is an award winning open innovation studio whose clients include Huawei, Sony, Just Eat, Benecol, Bord Bia, RTE and many more.

The report shows that Snapchat usuage for teens (16-19 year olds) has jumped to 83%.    
 
Facebook remains the most popular platform in Ireland. It has the most members, the most contributors and is level with YouTube in terms of visitors.

The report find that there is a trend towards more ‘passive networking’, with 6 in 10 Facebookers saying they’ve logged in without posting / commenting on anything. Facebookers in Ireland are most likely to be clicking a “like” or “reaction” button – a behavior which is providing marketers with consistently more precise information about people’s likes and dislikes.

According to the report, the Irish Instagram community is hugely engaged with 59% using the app every day.
 
Source: www.businessworld.ie 

More articles from Technology

image Description

Irish social network GirlCrew eyes international expansion

Read more
image Description

Ireland will be 'a go-to location' for businesses needing to interconnect within EU

Read more
image Description

112 new .ie domains registered every day in first half of 2017

Read more
image Description

Facebook expands Marketplace trading service to Ireland

Read more
image Description

Ward Solutions invests 300,000 to launch new GDPR consultancy service

Read more