Bank of Ireland has signed a deal to become an official partner of the IRFU.

The official partner status will run for five years to the end of the 2027/28 season and complements the bank’s existing partnerships with Connacht Rugby, Leinster Rugby, Munster Rugby and Ulster Rugby. 

 'Shared Successes'

“There are great similarities between our organisations, particularly with the importance we both place on delivering for our stakeholders including our supporters and communities," said Kevin Potts, CEO of the IRFU. 

"We look forward to enjoying many shared successes on and off the field over the coming years.”

Strong Contribution

Bank of Ireland claims the deal will allow the bank to make a strong contribution to the future development of the game at a national level by supporting investment in the national men’s and women’s sides.

The bank has been involved in rugby sponsorship for over 25 years at all levels of the game from the grassroots, including schools and clubs, up to and including provincial level. 

'More Success'

“It is our ambition that this partnership with the IRFU will help continue the growth of rugby at all levels and the nation’s enjoyment of it," said Myles O’Grady, CEO Bank of Ireland. “Our national teams have enjoyed huge success over the last number of years, and particularly in recent weeks." 

"We’re very proud of all they have achieved and will be cheering, and willing, them on to even more success this weekend.”

Source: www.businessworld.ie