Ireland’s largest sports fashion retailer, Life Style Sports, has opened its new flagship store in the Capitol Building, Patrick Street, Cork. The new store is the biggest in the Life Style Sports family to date at c.20,000 sq. ft., meaning it will be the largest sports fashion retailer in Cork and will be run by a team of almost 50. 
 
Lifestyle Sports employs 1,000 people in Ireland across 53 stores and is also the exclusive retail partner of Munster Rugby.  
 
The new flagship will see a range of offers available to customers during the opening week, including a 10% discount across all items in store from Monday 10th. 
 
Speaking today, CEO of Life Style Sports, Mark Stafford said, "We are continuing to make significant investment, both in new store locations and refurbishments in current stores nationwide and are delighted to now open Capitol as our largest concept store. The store is all about customer experience and we’re adding exciting and innovative new elements to the store, including interactive customer kiosks and a sports simulator, which will be joined by our popular boot personalisation and Gait Analysis offerings."

He added, "This is a huge milestone for us, and as the exclusive retail partner of Munster Rugby, we’re delighted to be able to open a flagship store here in Cork, ensuring all the Munster fans are covered ahead of the new season."

Source: www.businessworld.ie