NOW TV, the online streaming service, has been launched on the Irish market today.
 
It proved a big hit in the UK since its launch in 2012 and is designed to suit the varying ways people watch TV today, offering complete flexibility with no fuss. People simply sign up and start watching across a wide range of devices.
 
The Entertainment Month Pass unlocks hit shows such as Game of Thrones, Billions, Big Little Lies and Ex on the Beach. It also includes over 250 box sets on demand like Grey’s Anatomy, Veep and Gomorrah.
 
With the Sky Cinema Month Pass, film fans can watch the latest and best blockbuster movies, including Star Trek Beyond, X-Men Apocalypse and The Legend of Tarzan. Plus favourites like Forrest Gump, The Godfather and Groundhog Day.
 
The Sky Sports Pass gives sports fans exclusive action from the GAA All-Ireland Senior Championship, 159 Barclays Premier League matches including 3pm kick-off games exclusively in Ireland, the upcoming British and Irish Lions Tour, every F1 race live and all four Golf majors. 
 
The service is available to anyone in Ireland with an internet connection and is supported on multiple devices.
 
Sales and Marketing Director at Sky and NOW TV, Ireland, Ann-Marie MacKay says, "NOW TV has arrived for customers looking for a no strings relationship with their TV. Designed for those who want to stream brilliant content without committing to a contract - whether that’s diving into the drama of Game of Thrones, laughing along with the latest must-see movie or feeling the pressure during a Lions test match. Customers simply sign up, choose a pass and start streaming on whatever device they want."

Source: www.businessworld.ie